Having studied at Belgrade College of Music and Edinburgh College of Art where she earned her BA in Music Education and MsC in Composition for screen and new media, Aleksandra went on to become one of the most influential artists in the ex-Yugoslavia popular music scene, having number one hit singles and sold out tours, as well as writing songs for the biggest names in the South-East European music industry.
Her music production company, RAproduction, which she founded with her partner and music producer, Roman Gorsek, in year 2000, specializes in composing for film, TV, theater and new media, music supervision and production, songwriting, talent search, marketing and vocal coaching, as well as video production.
RAproduction released Aleksandra’s first solo album “Honey and milk” in 2006, and experienced considerable success. It was the “Best Selling Album of The Year”, and this success led Aleksandra to win the European MTV award as the Best Adriatic Act at the 2006 EMA’s in Copenhagen.
As a film composer, she was nominated for the European Talent Award at the Soundtrack Cologne festival in 2013., and as one of the authors of the short animated film “Separate lives”, for the New Talent Award at the BAFTA Scotland 2015.
As a lecturer in film music, she has given lectures at the American University in Beirut, SAE Institute in Belgrade, Academy of Dramatic Arts in Zagreb, Music Academy in Belgrade, as well as MAKK2016, Festival of Sound and Film Music – Rovinj 2016, Pedagogical forum 2014, 2015, & 2106. Aleksandra has published her work on film music in the international journal of music “New Sound” and “Kinoteka”, and on songwriting and composing in the research book “Serbia: My Case, A New European Generation” (British Council, Serbia).
Aleksandra is also a recognized philanthropist, the founder of the prestigious vocal school and children’s choir “Belgrade Voice
”, and an Ambassador for the Council of Europe’s campaign “1 in 5” against child abuse. She wrote the official title song of the campaign called “Stop the silence” and performed it at the Council of Europe in Strasbourg on the 6th of September 2012. She received a commendation from the Serbian Ministry of Education for her work in this area.
As one of the most successful singer-songwriters in the region, Aleksandra was asked to become one of the X Factor Adria judges and mentors in 2015., which aired in five Balkan countries.
Aleksandra is fluent in English, Spanish and Serbian.